Exciting New Direction

Over the last six and a half years, the co-founders of November Project, Bojan & Brogan, have been expanding the movement while it continues to grow organically through passionate and dedicated volunteer leadership, weatherproof workouts, and supportive communities, all at the cost of zero dollars. But with expansion comes evolution and November Project is proud to announce the next chapter of the movement, as a nonprofit organization. This year, with the support of everyone in our community, the structure of November Project (NP) will be one that involves more than simply two co-founders.

The goal of NP as a free fitness movement will remain the same. At our future and existing
locations around the world, we will continue to work hard at cultivating a culture of inclusivity, and will never stop proving that fun, fierce, free, and efficient morning workouts have the power to positively change the places we live in. The new arm of the NP nonprofit is one which we are incredibly excited about. We aim to use the spirit of NP to host our first community outreach plan that aims specifically at youth. After all, the NP rulebook for accountability, human connection, intense fitness, and support for all fitness levels could make an even larger impact if we use these tools to train a younger generation, creating healthy habits from an early age.

Financial resources to support the efforts of the NP nonprofit, the ongoing movement, and to keep great humans in the NP family at an organizational level, will come from personal
donations, grants, in-kind donations, and strategic partnerships. One of those partners, The North Face, has been powering November Project movement for the last three years and will continue to support NP at a global level through access to outdoor training gear, storytelling via various media outlets, leadership gatherings, and the annual November Project Summit. NP will pursue other partnership that will broaden the opportunities to bring free fitness to more people, but The North Face will remain the exclusive apparel, footwear, and equipment partner, and just like the last three years in this partnership, will be the reason November Project is able to continue the growth. Details on how you can directly support (aside from just showing up) will be revealed in the weeks to come.

The November Project team and the Board of Directors are ecstatic to progress this movement into the nonprofit space and set even bigger goals to achieve in the years to come. Hold onto your hats, folks, it’s about to get even crazier!

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14 Replies to “Exciting New Direction”

  1. This is wonderful! I think it would be also good to target economically disadvantaged people who might not otherwise join a gym. NP is an incredible free fitness movement, and greater diversity would only enrich everybody’s experience and give the organisation another level of meaning. This could perhaps be carried out on the tribe level with workouts welcoming different communities.

  2. This makes my heart happy. I hope it can reach at-risk youth who truly often have no resources whatsoever, as I know first hand here in Chicago. ❤️

  3. Absolutely stoked about the impact that NP has made for so many humans around the world. But that stoke is nothing when you think about the future impact. We are just getting started.

    To all the NP leaders as well as B&B, thanks for being incredible positive change agents. The world is a better place because of all of you as well as each and every tribe member. Keep moving and spreading positive vibes …

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